What is Manimal?
1. A person who is physically superior; a hardcore person; more like an animal than a man.
2. A man driven by single-minded, animal-like determination and will.
In this case it is an apparel company but it means so much more.
"Manimal" is a name we use in gyms, boxes and arenas of all sports to define a person who is breaking the boundaries of physical & mental pain and fear to accomplish a goal. Often with violent determination and unwavering confidence which can only be related to the behavior of an animal. When a man stops caring about how hard something is, the damage it may be doing to oneself, the pain it is causing and the fear of doing it, all for the purpose of getting the task at hand done....that person is a Manimal.
This can be related to a heavy squat, a fast run up a hill with a sandbag on your back, climbing a rope 20 feet above, moving serious amounts of weight in a fast time over a distance, or as we CrossFitters like to say "owning the WOD." But it goes past this. It's seen in the armed forces and how they approach their work, the law enforcement community, the fire community and any of the careers filled with people who risk their lives daily. There is a "Manimal" in each of us.
We named our company Manimal as a tribute to those individuals who inspire others and work with the perseverance that can only be related to an animal in their pursuit of fitness, performance and health. We're in a box or gym daily and we see these individuals and know that the people who attack their goals like these individuals get things done, and ultimately encompass what all of us want out of our training and lives: Results. Hard earned, ground breaking, inspiring results.
This is who we are and what we are about. We create high quality shirts with themes that represent this mindset. We're not waving a flag that says, "Look at how badass we are." We're saying that being a Manimal is the ultimate goal and we are all training hard to get there. We are dedicated to our jobs, our responsibilities, our training, our missions, our tasks and loyal to the one thing that will always be there for us: The gym.
